If you are not having a custom WordPress theme designed and developed, choosing the right WordPress theme to use for your brand’s website can be quite a daunting task. Performing a simple google search for “WordPress themes” will bombard you with WordPress free themes, private theme development companies, blogs (like this about themes) and theme marketplaces. You could spend hours reading through all of that stuff or you could take my advice and start easily browsing some well reviewed themes on the best theme marketplace available (IMO).
About The Themeforest Marketplace
Themeforest is one of the largest, most popular and best quality marketplaces for finding HTML templates and premium (paid) WordPress themes. All templates and themes are reviewed by designers/developers and must pass strict coding/structure standards before being approved for being sold on the marketplace. This review/approval process helps ensure that the themes being sold are good quality.
Step 1: Filter to only show WordPress themes
Click the WordPress button as shown in the image above. This one step alone will narrow your search down to about 5,600 themes. :) We’re off to a great start!
Step 2: Narrow down your search further using the category filter
Filtering with categories will really help narrow down the results and show only themes that will work for your specific website.
Step 3: Select tags to narrow down theme styles
Tags are similar to categories (and may actually have some of the same names as some of the categories) but tend to be a bit more specific. Theme authors add tags to their theme details in order to help people narrow down results to only themes that meet the desired criteria.
Step 4: On to theme previewing
There are a few more filters you can use such as price, number of sales, and rating which can also be helpful but may end up keeping you from finding a perfectly good theme. For instance, a brand new theme (let’s say it was released a day earlier) might have 0 purchases and 0 ratings. So, if you filter to only show themes with 4+ star ratings and high sales, you will never see that theme. And that theme could very well be the perfect match for your business. So, I usually recommend not going any further with filtering at this point. Besides, someone has to be the first one to try a new theme on the market. And it seems a lot of authors will gladly give you a refund if their theme really does stink. And some may even fix things you don’t like about their theme within a short timeframe.
So, now that we’ve filtered the results significantly we can begin the theme previewing process. If you do know mostly what kind of theme layout you are looking for there is a very handy themeforest feature that most theme authors take advantage of. In the list/grid of themes that you’ve now narrowed down, you can hover over the theme thumbnail to show a larger popup image of the theme and, depending on the theme author, you may see a preview of the theme. I’ve added an image to show you an example of a popup with a great preview of the theme. By adding a “quick preview” theme authors are allowing you to go through the list of themes much more quickly as you don’t have to click through to each theme’s sale page only to find out the design is no where near what you are looking for. I find this “quick preview” very helpful.
Once you do click through to a theme’s page you can read more about the features and details of the theme and in most cases click through to a live demo of the theme. You can see how to get to the theme demo in the image below.
If the theme has been purchased before and does have reviews and/or comments be sure to take a look through those just to be sure there are no existing major problems. And I’ll leave you with that for now. Feel free to contact me with any questions you may have. Happy browsing!